gan, mohon bantuannya lagi untuk mencari jurnal dengan detail di bawah ini : 1. title : Modeling Influences on Impulse Purchasing Behaviors During Online Marketing Transaction author : Xiaoni zhang, victor R dan david Strutton ournal of Marketing Theory and Practice 15. 1 .Winter 2007: 79-89 http...
1. title : A Comparison of Emotional Reactions Experienced By Planned, Unplanned and Impulse Purchasers author : Piron, F Advances in Consumer Research Vol. 20, pp. 341-344 http://www.acrwebsite.org/search/view-conference-proceedings.aspx?Id=7468 thx gan..