The New 360* Hyper-Connected Marketing Communication
DMSA Digital+Mobile+Social Activation
Mobile has changed the way people watch TV and expose to Advertising. Are you ready?
Is your brand ready?
The mobile movement has stunned the world, and mobile consumption is supporting the growth of video content. People are
adapting very quick to this new reality, finding their own ways to make videos not only more comfortable to watch - but more
portable, more functional and more useful for them. Bye bye Television set..
DMSA is the next marketing mix
DMSA is a new model of marketing-mix which is relevant today to hyper-connecting brand to the right audience, at the right time
with the right “how to say”.
The workshop is to equipped brand marketers with the knowledge, skills, structure and attitude to help them & their brands thrive
in the digital age.
DMSA (Digital, Mobile, Social Activation) was initiated by Uki Utama to replace the irrelevant ATL/BTL and twist it out to become the
360* hyper-connected digital channels by delivering meaningful marketing connections.
DMSA will explores new ways by collaborating Digital Platform - Mobile Technology - Social Enablers that can help brands thrive in
a digital world. We will together develop DMSA marketing campaigns and experiences that we hope people will love, remember
In the other sight, DMSA is providing inspiration to everyone shaping the future of advertising. We are in the age of creative
revolution when everything changed simply by partnering up Ideation, Creative and Technology.
Today, the best Advertising isn't Advertising.
Anything that can make meaningful connection,
is the best Advertising.
TIME & VENUE
Rabu - Kamis, 22 - 23 Februari 2017
Upperroom 11th Floor, Annex Building, Jl. M.H. Thamrin Kav. 59 Jakarta Pusat
Normal Rate : Rp. 5.000.000/orang
: Rp 4.700.000/orang (sampai dengan 10 Februari 2017)
RSPV & INFO
Susan 0812 8928 7276
Maria Natalia 0858 8104 6288
Okta Hidayanti 0857 8223 6805